LIKE FIRE, AI NEEDS CONTROL

Market Comparison

Compared to global competitors, Business GPT solves our customers' pain points at a fraction of the cost. Companies can enjoy secure, guard-railed AI, on par with flagship global players, affordably and swiftly.  

ChatGPT

businessGPT

Developer

Microsoft, leveraging OpenAI's GPT technology and Microsoft Graph data

OpenAI, built on proprietary GPT architecture (GPT-3.5, GPT-4o)

VectorMind, leveraging most global flagship commercial models (Llama, Claude, Grok, Gemini, Deepseek etc.) 

Ethical AI with Content Guardrails

Not perfect, but designed to refuse malicious requests and support ethical use.

Not perfect, but designed to refuse malicious requests and support ethical use.

System blocks harmful, inappropriate prompts, like instructions on committing crimes or fraud. Includes traceability, personal information protection, and guardrails to prevent misuse within the company. Complete content safety

Integration

Deep integration with Microsoft 365 apps (Word, Excel, Teams, Outlook, PowerPoint), Microsoft Graph, Bing, Edge, and Windows

Standalone chatbot with API integrations; supports Zapier for 7,000+ apps; limited native integration with specific ecosystems

No external integrations: closed loop. 

Key Features

Automates tasks in Microsoft 365 - Real-time web access via Bing - Security and compliance. Contextual responses using organisational data - Image generation 

Versatile content generation (essays, code, emails, creative writing) - Multimodal capabilities (text, images, audio) - Customisable via API - Supports plugins - Advanced reasoning

Easy & secure login, confidential AI exploration, smart documentation interaction, mobile application available

Free Tier

Free version via Bing, Edge, and Windows; limited features. No Microsoft 365 integration

Free version with GPT-3.5. Limited GPT-4o access; ~15 messages every 3 hours during peak times

Not applicable (yet)

Paid Tiers

Copilot Pro: R355/month for individuals, includes Microsoft 365 app integration- Copilot for Microsoft 365: Enterprise plan

ChatGPT Plus: R355/month, GPT-4o, higher limits, & advanced features -ChatGPT Enterprise: Advanced admin controls, unlimited 4o access

R55 per user for 100 users

Security & Privacy

Enterprise-grade security with Microsoft 365 compliance - Does not use customer data to train models - Organisational access controls via Microsoft Graph

Improved privacy measures but uses public data for training unless opted out - Lacks Microsoft’s stringent compliance certifications - Enterprise version offers enhanced security

Enterprise-grade security architecture. Isolated tenants & compute clusters., All LLM instances deployed in secured environments. User conversations, uploaded documents, system logs not exposed to model training. Strict data confidentiality, compliance & data protection standards

ChatGPT

businessGPT

Use Cases

Best for businesses using Microsoft 365 for task automation, document creation, and collaboration - Ideal for professionals needing context-specific responses tied to organisational data

Best for creative tasks, brainstorming, general research, and coding - Suited for users needing a flexible, platform-agnostic AI assistant

Best for use in business or enterprise employees, uploading and analysing or summarising confidential materials. Ideal for corporate professionals who need vetted, compliant information

Strengths

Productivity and workflow automation within the Microsoft 365 ecosystem

General-purpose conversational AI for content creation and problem-solving

Closed-loop AI that never exposes company IP to the internet or expose employees to open AI risks

Weaknesses

Limited functionality outside Microsoft ecosystem - Free tier lacks full Microsoft 365 integration - Can be buggy or less accurate in some cases

Limited integration with specific business ecosystems - Potential for misinformation without web access - Less secure for sensitive corporate data unless using Enterprise plan

Cannot create images. 

Performance

Excels in structured workflows and Microsoft app automation - May lag in creative tasks compared to ChatGPT

Strong in creative and open-ended tasks - Can struggle with contextual understanding in complex conversations

Excels in business related natural language interaction without exposing business IP

Recent Sentiment

Struggling to gain traction against ChatGPT in some markets, especially for consumer use - Gaining market share due to Windows and Microsoft 365 integration

More popular for general use and creative tasks - Higher hallucination rates reported, requiring caution

Secure internal business use, enterprise-grade security with isolated tenants & dedicated compute clusters. No cross-tenant data exposure. User interactions excluded from future model training. Business data remains protected. Reduces data leakage risks. Aligns governance, compliance, & security standards

Unique Selling Point

Deep integration with Microsoft 365 for seamless productivity and secure enterprise use

Versatile, platform-agnostic AI with strong creative and multimodal capabilities

Built-in Ethics & Content Guardrails,Data Security, Model as a Service, Traceability Report, More Affordable. Proudly South African. 

Primary Focus

Productivity and workflow automation within the Microsoft 365 ecosystem

General-purpose conversational AI for content creation and problem-solving

General-purpose office & conversational assistant to support day-to-day admin & operational tasks, safely

BusinessGTP is a secure, enterprise-grade AI solution designed to empower businesses with advanced AI capabilities — without the risks of data leaks, shadow AI, or compliance issues. Unlike public AI models, BusinessGPT ensures complete data protection, regulatory compliance, and seamless enterprise integration, making AI adoption safe and efficient.